
Woodies: Playing the Long Game
The online course for flower professionals that helps you:
- Discover why you should plant woody cut flower crops
- How to select and prepare a site for planting
- How to select the best crops and get them planted
- How to prune and maintain woody crops
- What 30+ crops are excellent for cut production
Are you a flower farmer looking to level up your product diversity and uniqueness in the marketplace? Are you tired of the labor that annual production demands and want to invest in long-term sustainability with woody cut stems?
In this online course for flower professionals, you’ll dive into five video chapters that you can watch at your own pace and revisit as often as needed. Topics covered include:
- Which woody crops (shrubs and trees) are the best for cut flower and foliage production
- How to select the best site for your woody production and how to prepare that site for long-term, easy production
- Where to source woody material at an affordable price
- How to make planting quick and relatively easy
- How to prune and maintain your woody crops
- How to price your harvest
In addition to the videos, this course includes an exclusive online community for students to ask questions and share their experiences.
Already a RFFN member? Follow this link to sign up for this course.
What Students Are Saying About Our Online Courses
“I have to say, again, you have hit the ball out of the park. It really helps to see the marketing concept getting away from the dreaded "selling" and moving to guiding & helping. But even more so, is the google business & SEO components that are the kind of fine-tuning of one's business that is so hard to find. Trust me, I've looked and wasted a lot of time and money. Your courses do an excellent job of marking out the path and this course takes it all the way. I can see how the pieces fall together.”
- Amy

“I have taken all of Jennie’s courses. Every course has been an abundant source of knowledge and inspiration. As she says of herself, Jennie is “ever-curious” and as participants in her courses and listeners to her podcast, we are the beneficiaries of her curiosity, her careful research, and her honest evaluations. Some of the courses include live Q and A’s. Jennie’s presence as a teacher is gracious, patient, and generous. You can always trust her to tell the truth. Jennie is so much more than a resource, she is a wonderful partner on this flower-growing journey.”
-Mary Margaret

Who is the course for?
- Flower Farmers
- Farmer Florists
- Florists and Event Designers
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